What is Provider Rank?

Important Details about ProviderRank

From time to time, we receive questions from companies that want to get a better position on our ProviderRank list. Our answer is always the same – you cannot pay us to get a better rank, and we cannot even change it in any way. It’s always up to you to release games that players want – ProviderRank only reflects how popular certain games and developers are.

If you want to improve your ProviderRank, you can become our DataPartner and get a more detailed analysis of available data. You can also provide us with data points that we can then use to build a better ranking system (numbers of spins, data for Hot/Cold games section, information about new releases, lists of casinos where players can find your games, integrations with aggregators and platform developers – all these data points can make a positive impact on your ProviderRank). In case you become our Data Partner or Data Subscriber, we can provide you with help from our personal account manager. The account manager will provide you with technical support, ensure that your games are matched correctly, and regularly track your partner casinos.

We are always striving to improve our ranking algorithms, and we regularly publish new updates in the Guides section.

At the moment, we calculate ProviderRank for all studios independently, regardless of whether they are in an exclusivity agreement or not. In other words, the rankings of big companies like Playtech, Games Global, and Pragmatic Play do not include the rankings of studios that create content exclusively for those companies.

As for the challenges that we are still actively solving, they are:

  • Stability of casino site parsing. Changes in casino layouts regularly force us to update our crawling scripts;
  • Games matching difficulties. From time to time, we have to resort to manual games matching. That happens, for example, when casino games don’t use unique titles or have special symbols in their titles;
  • Identifying positions in casino lobbies. Different sizes of game thumbnails and different sequences of lobby visualizations can influence ProviderRank calculations;
  • Casino sections. Online casinos can have several games sections that can be seen as lobbies. In that case, we currently treat these sections as separate lobbies.

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